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Friday, September 9, 2011


Roberto Avant-Mier is Associate Professor in the Department of Communication, University of Texas, El Paso. His research focuses on the discursive construction of Latino/a identity(ies) as well as cultural issues in popular music and other media. In addition to research on Latino/as and rock music (in various sub-genres), other forthcoming research focuses on rap music and world music.
  In his book "Rock The Nation Latin/O Identities And The Rock Diaspora", author Roberto Avant-Mier looks at the Latino influence in many of rock's genres including the Eastside Sound, Tex-Mex, Hard Rock & even rap.
Here is a review fron the GoodReads website:
This is an alternative history of rock music, from a Latino/Hispanic perspective, which focuses on the story of the rock genre with an emphasis on identity politics. "Rock the Nation" amounts to a first-time-ever scholarly study of Latino/Hispanic identity through an examination of the history of rock 'n' roll music by linking Latin Rock from the U.S. with Latin Rock music from Latin America. As the author argues, the developments of both U.S.-based Latin Rock music and non-U.S. Latin Rock illuminate several contemporary issues and reveal interesting paradoxes with regard to identity politics (e.g., language, culture, race, class, gender and nationality). Music in Spanish has been used to resist English and the imposition of mainstream U.S. culture in general; yet for Latin Americans, singing in English and adopting U.S. popular culture has allowed youth to resist the hegemonic nationalisms of their own countries (i.e., countering notions of U.S. cultural imperialism). Therefore, in both U.S.- Latin Rock and Latin American Rock music, the rock 'n' roll genre reveals how Latino/a youth use rock music for achieving assimilation to mainstream culture(s) at the same time that they resist the hegemony of dominant culture(s).
I have just recently purchased this book and will be back with my own review after I give it a good read.
Soley for historical, educational and listening pleasure.

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